If you are a sales person, have you gone through any real sales training? Do you really need it? Many sales persons do, because there are many people who don’t understand that selling implies two parties. It is a dialogue. The customer and his or her needs is what drives the conversation and your sales approach should always be customer-centered.
Every person has a sales approach he/she consciously or unconsciously uses every single day, and probably you are the same too. But are you really ready to look at your sales talk up close? If you are, are you ready to assess yourself? You may be able to spot your strengths and weaknesses, and change your sales talk for the better.
The first thing that you have to really understand is that you need to start using your natural skills and your knowledge, and sell more by creating compelling dialogues with your customers. “I already do that,” you are probably saying to yourself and it’s likely that you do. But are you really keeping up with the changes that are occurring everywhere around you – customers, competitors, markets?
The days when you could rely solely on product knowledge or technical expertise are long gone. The Internet is a massive free and convenient source of information, giving customers more information than ever before. Salespeople face a tough business climate in which they need to win all the good deals that are out there.
In the current environment, products which were once all the difference are the equalizer now and they don’t really count as much as they used to. So we must say without a shadow of a doubt that sales must be client-focused now instead of product-focused.
Instead of talking about products, your role is to communicate a message in which you add value, provide perspective, and show how your features and benefits apply to and satisfy your prospective customer’s needs.
Most salespeople (unfortunately for them) use the same model for selling that has been the predominant selling model for decades. Few really realize that times have indeed changed. If you were to ask 100 salespeople whether their approach was customer-centered or product-centered, what would they say?
Most salespeople are absolutely positive about the fact that they know their customers’ needs. They truly believe they are customer-centered. These beliefs are actually the biggest of their enemies and they keep them from making the changes they need to make in their sales talk. You need to constantly strive to perfect yourself, and this is true for any field of activity.
Some salespeople use their charisma and they rely on their Interpersonal Skills and charm. Others are technical experts, substantive in content but weak in customer focus. There are the “killers,” always rushing to the close, often at the expense of the relationship.
These characterizations of sales types are extreme, but they set the context for thinking about how salespeople approach sales. Whether you belong to one group or another or not, review your technique and begin a real sales training if you think that’s the case.
Ben Franklin
http://www.articlesbase.com/sales-articles/improve-your-skills-for-sales-success-today-134674.html
Related posts:
ADMISSIONS ESSAY !!! what do you think ???? Please help!?
Okay so this is my Admissions essay as of right now , What do you think ? what will the University think? Please help! Thank you for all your feedbacks !
When I look at this picture of myself , I realize how much I’ve grown physically, mentally, and as a person in the last few years. Less than one month after this photograph was taken, I arrived at North Shore Community College without any idea of what to expect. Surrounding me in this picture are the things which were most important in my life at the time, and today’s photo would be different.
If I am accepted to Northeastern University I will strive to be a tremendous community member and student by devoting all my time to my studies and to Northeastern. .I believe that because I work hard and don’t give up easily. I believe that I am obligated to use my talents in a constructive manner, in a manner that benefits society in a manner that will help maintain the strong community on the Northeastern campus.
Becoming a Doctor has been one of my dreams for as long as I can remember, ever since I was a little girl. Now that I am older I am truly passionate about becoming a Doctor, and believe I am ready to rise up and meet this challenge. I love helping others and making them feel more comfortable. I am passionate about becoming a Doctor so that I can help others. I have shared the lives of my patients as a personal care attendant. I have laughed and I have cried with them. I think I am ready to take the next step and actually help my patients as a certified Doctor.
The medical career gives me the unique opportunity to express my many talents while benefitting human life. Completing medical school has always been a dream of mine. like many others I have been through times of sorrow. I have watched love ones in pain, with uncertain futures, and just recently an Uncle has reappeared in the lives of my family. I am glad to see him back and I’m sad and worried about is life. He has been diagnosed with throat cancer and must undergo chemotherapy Which was a complete shock to me and my family. Watching his struggles urges me to learn more about steps into recovery and how I can help. It is my experience that Physicians don’t just treat bodies; they also listen to patients with their heart and mind because sometimes illness is helped by friendship.
I believe that I have good social skills, and I believe that these skills will make a good foundation to be a successful student and Physician. . As a sales consultant, I interact and communicate with a variety of people, expanding my ability to discuss a wide range of topics. Because people seem to frequently disclose their personal issues to me, I have learned to become a good conversationalist and an excellent listener. I believe that my ability to improve and enhance my communication skills makes me well suited to pursue a medical career.
I am highly motivated to succeed. I dramatically improved my grades following a time at North Shore Community College. In the past year I have learned a lot through my experiences and relationships. I’ve realized that I was trying so much to make everyone else happy that I wasn’t keeping myself and my interests in mind at times when I should have. Once I realized what goal I wanted to pursue in my life, I plan to work hard to succeed in achieving this goal.
I have been diligent in my pursuit of medicine as a career because I am convinced that medicine offers me the opportunity to live a fulfilling, rewarding life dedicated to helping others. I will enter medicine eager to learn. Attending Northeastern University would be one of the greatest rewards for my motivation and persistence for success.
WHY would you post your essay here? People will copy it!
References :
It’s really nice btw!
I’m not sure exactly what the question for the essay was, but you may want to focus more on your health or related people experience. Also I noticed that a lot of your sentences start with "I am…. or I have…" so you may want to change that up a bit….
good luck:)
References :
The theme overall sounds good. I think some of it is repetitive and a bit rambling, and you need to carefully check for grammar, punctuation, etc. I easily found a few mistakes.
References :